PDO MANAGERIAL ROLES QUESTIONNAIRE
You were chosen as a respondent to answerthis survey – questionnaire on “Matching the advertising message to thebehavior: Advertising message and imagery harmonized with consumer behavioralstyles” Your answers will provide thedata needed in this study. Rest assured that your answers would be treated withutmost confidentiality. Thank you very much.
PDO MANAGERIAL ROLES QUESTIONNAIRE
You were chosen as a respondent to answerthis survey – questionnaire on “Matching the advertising message to thebehavior: Advertising message and imagery harmonized with consumer behavioralstyles” Your answers will provide thedata needed in this study. Rest assured that your answers would be treated withutmost confidentiality. Thank you very much.
Researcher
Part 1. Profile of Respondent
Direction: Please fill up in all the necessary information about yourself. Don’tleave any item unanswered.
a. Age _______
b. Gender
Male ( ) Female ( )
c. EducationalAttainment
Elementary ( ) High School ( ) College ( ) GraduateStudies ( )
d. Occupation__________________________
e. CivilStatus
Single ( ) Married ( ) Separated ( ) Widow/Widower( )
Part 2. Perception of the Respondents
Q1. Please tell us how the ads oradvertisement would rate on the following attributes. Rate the followingfrom 1 to 5 (1=not descriptive to 5= very descriptive)
q High quality ____
qqqq Poor ____
q Fair ____
qqWhat do you like least about advertisement?
___________________________________________________________________________________________________________________________________________________________________________
Q5.Overall, how interested are you inbuying this advertisement if it were available? Please check one.
qq4 - Agree
1
- I am aware that ceremonial
and symbolic duties such as
greeting visitors in the company
are a part of my job.
- Ceremonial duties of a manager
provides a feeling of importance
thus making my morale high
- Mangers in the company
freely exercise their figurehead
roles in the organization
- I am aware of my responsibility
in motivating my subordinates.
- I train and provide counseling
to my subordinates.
- Communicating with my
subordinates is a part of my
managerial role as a leader.
- It is also the manager’s duty to forge
links both inside and outside the
organization.
- Constant communication with
both internal and external personalities
of the organization is vital to maintain
stability in the organization.
- Mangers requires networking skills
to shape maintain internal and external
contacts for information exchange.
- Managers need to acquire
interpersonalskills in order to
maintain a highmorale among
itssubordinates.
Part 3. Informational Roles of the Manager
Direction: Encircle the numbercorresponding to your answer
- It is the duty of the manager to
seek/receive information from many
sources to evaluate the organisation's
performance, well-being and situation.
- It is also the role of the manager
to build and use an intelligence system
- Proper maintenance of information
keeps the stability of the organization
- It is the role of the manager to the
bring external views into his/her
organisation and facilitiates
internal information flows between
subordinates.
- The dissemination of organizational
informationthrough memos and other
correspondenceis a satisfying role.
- I am aware of the role of a manager
as a disseminator of information.
- Managers also inform and lobbies to
organizations external to his/her
own organisational group.
- Transmitting information on
the organization’s plan’s,
current situation and achievements
of the divisions to outsiders
provide the managers the boost
in their level of motivation
- As a spokesperson for the
organization, managers must
then exude a positive disposition
towards the objectives of the company.
- Informational roles are required
to beaccomplished by the
managers inorder to maintain
stability in theorganization.
Part 4. Decisional Roles of a Manger
Direction: Encircle the numbercorresponding to your answer
- Seeking opportunities to
developprocesses inside the
organization andin the systems
of interactionwith other
divisions andstructures
provide managersan impression
of power overorganizational
affairs.
- Managers in the organization
are also awareof their role as
initiators ofchange.
- Initiative for improvement is a
satisfyingaspect of managerial roles
since their voicesare heard in the
organization.
- Managers are aware of their
responsibilityin taking corrective
actions duringdisputes and crises.
- Mangers are also considered
problem solvers.
- The managerial role of being a
disturbancehandler is a stressful
job consideringthe generalist role
it imposes onthe managers.
- Managers are also aware of their
role in decidingon expenditure
of theorganization’s physical,
financial andhuman resources.
- Having the power to decide who
gets resources,scheduling,
budgeting,setting priorities keeps
the satisfactionlevel of the
managers in highgear.
- Representing the organization in
importantnegotiations is an
imperative roleof the manager.
- Decisional roles of the managers
are important tomaintain stability
on theorganization.
Researcher
Part 1. Profile of Respondent
Direction: Please fill up in all the necessary information about yourself. Don’tleave any item unanswered.
a. Age _______
b. Gender
Male ( ) Female ( )
c. EducationalAttainment
Elementary ( ) High School ( ) College ( ) GraduateStudies ( )
d. Occupation__________________________
e. CivilStatus
Single ( ) Married ( ) Separated ( ) Widow/Widower( )
Part 2. Perception of the Respondents
Q1. Please tell us how the ads oradvertisement would rate on the following attributes. Rate the followingfrom 1 to 5 (1=not descriptive to 5= very descriptive)
q High quality ____
qqqq Poor ____
q Fair ____
qqWhat do you like least about advertisement?
___________________________________________________________________________________________________________________________________________________________________________
Q5.Overall, how interested are you inbuying this advertisement if it were available? Please check one.
qq
Civil
Status
Single ( ) Married ( ) Separated ( ) Widow/Widower
( )
Part 2. Perception of the Respondents
Q1. Please tell us how the ads or
advertisement would rate on the following attributes. Rate the following
from 1 to 5 (1=not descriptive to 5= very descriptive)
q
High quality ____
q
Expensive ____
q
A brand I can trust ____
q
Well built ____
q
A good value ____
Q2.Overall, what is your reaction to
the advertised product?(check once that apply)
q
Poor ____
q
Fair ____
q
Good ____
q
Very
Good ____
q
Excellent ____
Q3.What is it that you like about
advertised product? Please enter as many items as you wish. _______________________________________
________________________________________________________________________________________________________________________________________________________________________________Q4.What do you like least about advertisement?
___________________________________________________________________________________________________________________________________________________________________________
Q5.Overall, how interested are you in
buying this advertisement if it were available? Please check one.
q
Not at all Interested _____
q
Not Very Interested _____
q
Neither Interested nor Uninterested _____
q
Somewhat Interested _____
q
Very Interested _____
Q6.Which of the following best
describes your need for this product?
q
I really need this
product because nothing else can solve this problem. __
q
This is a minor improvement
over what I currently use. __
q
It looks okay but is about the same as what I'm doing now. __
q
My current product would serve me better. __
q
You've got to be kidding. Why would I need this product? __
Part 2. Interpersonal Roles of the Manager
Direction: Encircle the number
corresponding to your answer
5 - Strongly
Agree
4 - Agree
3 - Uncertain
2 - Disagree
1 - Strongly
Disagree
- I am aware that ceremonial
and symbolic duties such as
greeting visitors in the company
are a part of my job. 5 4 3 2 1
- Ceremonial duties of a manager
provides a feeling of importance
thus making my morale high 5 4 3 2 1
- Mangers in the company
freely exercise their figurehead
roles in the organization 5 4 3 2 1
- I am aware of my responsibility
in motivating my subordinates. 5 4 3 2 1
- I train and provide counseling
to my subordinates. 5 4 3 2 1
- Communicating with my
subordinates is a part of my
managerial role as a leader. 5 4 3 2 1
- It is also the manager’s duty to forge
links both inside and outside the
organization. 5 4 3 2 1
- Constant communication with
both internal and external personalities
of the organization is vital to maintain
stability in the organization. 5 4 3 2 1
- Mangers requires networking skills
to shape maintain internal and external
contacts for information exchange. 5 4 3 2 1
- Managers need
to acquire
interpersonal
skills in order to
maintain a high
morale among
its
subordinates. 5 4 3 2 1
Part 3. Informational Roles of the Manager
Direction: Encircle the number
corresponding to your answer
5 - Strongly
Agree
4 - Agree
3 - Uncertain
2 - Disagree
1 - Strongly
Disagree
- It is the duty of the manager to
seek/receive information from many
sources to evaluate the organisation's
performance, well-being and situation. 5 4 3 2 1
- It is also the role of the manager
to build and use an intelligence system 5 4 3 2 1
- Proper maintenance of information
keeps the stability of the organization 5 4 3 2 1
- It is the role of the manager to the
bring external views into his/her
organisation and facilitiates
internal information flows between
subordinates. 5 4 3 2 1
- The dissemination of organizational
information
through memos and other
correspondence
is a satisfying role. 5 4 3 2 1
- I am aware of the role of a manager
as a disseminator of information. 5 4 3 2 1
- Managers also inform and lobbies to
organizations external to his/her
own organisational group. 5 4 3 2 1
- Transmitting information on
the organization’s plan’s,
current situation and achievements
of the divisions to outsiders
provide the managers the boost
in their level of motivation 5 4 3 2 1
- As a spokesperson for the
organization, managers must
then exude a positive disposition
towards the objectives of the company. 5 4 3 2 1
- Informational
roles are required
to be
accomplished by the
managers in
order to maintain
stability in the
organization. 5 4 3 2 1
Part 4. Decisional Roles of a Manger
Direction: Encircle the number
corresponding to your answer
5 - Strongly
Agree
4 - Agree
3 - Uncertain
2 - Disagree
1 - Strongly
Disagree
- Seeking
opportunities to
develop
processes inside the
organization and
in the systems
of interaction
with other
divisions and
structures
provide managers
an impression
of power over
organizational
affairs. 5 4 3 2 1
- Managers
in the organization
are also aware
of their role as
initiators of
change. 5 4 3 2 1
- Initiative
for improvement is a
satisfying
aspect of managerial roles
since their voices
are heard in the
organization. 5 4 3 2 1
- Managers
are aware of their
responsibility
in taking corrective
actions during
disputes and crises. 5 4 3 2 1
- Mangers
are also considered
problem solvers. 5 4 3 2 1
- The
managerial role of being a
disturbance
handler is a stressful
job considering
the generalist role
it imposes on
the managers. 5 4 3 2 1
- Managers
are also aware of their
role in deciding
on expenditure
of the
organization’s physical,
financial and
human resources. 5 4 3 2 1
- Having
the power to decide who
gets resources,
scheduling,
budgeting,
setting priorities keeps
the satisfaction
level of the
managers in high
gear. 5 4 3 2 1
- Representing
the organization in
important
negotiations is an
imperative role
of the manager. 5 4 3 2 1
- Decisional
roles of the managers
are important to
maintain stability
on the
organization. 5 4 3 2 1
PDO MANAGERIAL ROLES QUESTIONNAIRE
You were chosen as a respondent to answer
this survey – questionnaire on “Matching the advertising message to the
behavior: Advertising message and imagery harmonized with consumer behavioral
styles” Your answers will provide the
data needed in this study. Rest assured that your answers would be treated with
utmost confidentiality. Thank you very much.
Researcher
Part 1. Profile of Respondent
Direction: Please fill up in all the necessary information about yourself. Don’t
leave any item unanswered.
a.
Age _______
b.
Gender
Male ( ) Female ( )
c.
Educational
Attainment
Elementary ( ) High School ( ) College ( ) Graduate
Studies ( )
d.
Occupation
__________________________
e.
Civil
Status
Single ( ) Married ( ) Separated ( ) Widow/Widower
( )
Part 2. Perception of the Respondents
Q1. Please tell us how the ads or
advertisement would rate on the following attributes. Rate the following
from 1 to 5 (1=not descriptive to 5= very descriptive)
q
High quality ____
q
Expensive ____
q
A brand I can trust ____
q
Well built ____
q
A good value ____
Q2.Overall, what is your reaction to
the advertised product?(check once that apply)
q
Poor ____
q
Fair ____
q
Good ____
q
Very
Good ____
q
Excellent ____
Q3.What is it that you like about
advertised product? Please enter as many items as you wish. _______________________________________
________________________________________________________________________________________________________________________________________________________________________________Q4.What do you like least about advertisement?
___________________________________________________________________________________________________________________________________________________________________________
Q5.Overall, how interested are you in
buying this advertisement if it were available? Please check one.
q
Not at all Interested _____
q
Not Very Interested _____
q
Neither Interested nor Uninterested _____
q
Somewhat Interested _____
q
Very Interested _____
Q6.Which of the following best
describes your need for this product?
q
I really need this
product because nothing else can solve this problem. __
q
This is a minor improvement
over what I currently use. __
q
It looks okay but is about the same as what I'm doing now. __
q
My current product would serve me better. __
q
You've got to be kidding. Why would I need this product? __
Part 2. Interpersonal Roles of the Manager
Direction: Encircle the number
corresponding to your answer
5 - Strongly
Agree
4 - Agree
3 - Uncertain
2 - Disagree
1 - Strongly
Disagree
- I am aware that ceremonial
and symbolic duties such as
greeting visitors in the company
are a part of my job. 5 4 3 2 1
- Ceremonial duties of a manager
provides a feeling of importance
thus making my morale high 5 4 3 2 1
- Mangers in the company
freely exercise their figurehead
roles in the organization 5 4 3 2 1
- I am aware of my responsibility
in motivating my subordinates. 5 4 3 2 1
- I train and provide counseling
to my subordinates. 5 4 3 2 1
- Communicating with my
subordinates is a part of my
managerial role as a leader. 5 4 3 2 1
- It is also the manager’s duty to forge
links both inside and outside the
organization. 5 4 3 2 1
- Constant communication with
both internal and external personalities
of the organization is vital to maintain
stability in the organization. 5 4 3 2 1
- Mangers requires networking skills
to shape maintain internal and external
contacts for information exchange. 5 4 3 2 1
- Managers need
to acquire
interpersonal
skills in order to
maintain a high
morale among
its
subordinates. 5 4 3 2 1
Part 3. Informational Roles of the Manager
Direction: Encircle the number
corresponding to your answer
5 - Strongly
Agree
4 - Agree
3 - Uncertain
2 - Disagree
1 - Strongly
Disagree
- It is the duty of the manager to
seek/receive information from many
sources to evaluate the organisation's
performance, well-being and situation. 5 4 3 2 1
- It is also the role of the manager
to build and use an intelligence system 5 4 3 2 1
- Proper maintenance of information
keeps the stability of the organization 5 4 3 2 1
- It is the role of the manager to the
bring external views into his/her
organisation and facilitiates
internal information flows between
subordinates. 5 4 3 2 1
- The dissemination of organizational
information
through memos and other
correspondence
is a satisfying role. 5 4 3 2 1
- I am aware of the role of a manager
as a disseminator of information. 5 4 3 2 1
- Managers also inform and lobbies to
organizations external to his/her
own organisational group. 5 4 3 2 1
- Transmitting information on
the organization’s plan’s,
current situation and achievements
of the divisions to outsiders
provide the managers the boost
in their level of motivation 5 4 3 2 1
- As a spokesperson for the
organization, managers must
then exude a positive disposition
towards the objectives of the company. 5 4 3 2 1
- Informational
roles are required
to be
accomplished by the
managers in
order to maintain
stability in the
organization. 5 4 3 2 1
Part 4. Decisional Roles of a Manger
Direction: Encircle the number
corresponding to your answer
5 - Strongly
Agree
4 - Agree
3 - Uncertain
2 - Disagree
1 - Strongly
Disagree
- Seeking
opportunities to
develop
processes inside the
organization and
in the systems
of interaction
with other
divisions and
structures
provide managers
an impression
of power over
organizational
affairs. 5 4 3 2 1
- Managers
in the organization
are also aware
of their role as
initiators of
change. 5 4 3 2 1
- Initiative
for improvement is a
satisfying
aspect of managerial roles
since their voices
are heard in the
organization. 5 4 3 2 1
- Managers
are aware of their
responsibility
in taking corrective
actions during
disputes and crises. 5 4 3 2 1
- Mangers
are also considered
problem solvers. 5 4 3 2 1
- The
managerial role of being a
disturbance
handler is a stressful
job considering
the generalist role
it imposes on
the managers. 5 4 3 2 1
- Managers
are also aware of their
role in deciding
on expenditure
of the
organization’s physical,
financial and
human resources. 5 4 3 2 1
- Having
the power to decide who
gets resources,
scheduling,
budgeting,
setting priorities keeps
the satisfaction
level of the
managers in high
gear. 5 4 3 2 1
- Representing
the organization in
important
negotiations is an
imperative role
of the manager. 5 4 3 2 1
- Decisional
roles of the managers
are important to
maintain stability
on the
organization. 5 4 3 2 1
;mso-list:l3">q2 - Disagree
1 - StronglyDisagree
- I am aware that ceremonial
and symbolic duties such as
greeting visitors in the company
are a part of my job.
- Ceremonial duties of a manager
provides a feeling of importance
thus making my morale high
- Mangers in the company
freely exercise their figurehead
roles in the organization
- I am aware of my responsibility
in motivating my subordinates.
- I train and provide counseling
to my subordinates.
- Communicating with my
subordinates is a part of my
managerial role as a leader.
- It is also the manager’s duty to forge
links both inside and outside the
organization.
- Constant communication with
both internal and external personalities
of the organization is vital to maintain
stability in the organization.
- Mangers requires networking skills
to shape maintain internal and external
contacts for information exchange.
- Managers need to acquire
interpersonalskills in order to
maintain a highmorale among
itssubordinates.
Part 3. Informational Roles of the Manager
Direction: Encircle the numbercorresponding to your answer
- It is the duty of the manager to
seek/receive information from many
sources to evaluate the organisation's
performance, well-being and situation.
- It is also the role of the manager
to build and use an intelligence system
- Proper maintenance of information
keeps the stability of the organization
- It is the role of the manager to the
bring external views into his/her
organisation and facilitiates
internal information flows between
subordinates.
- The dissemination of organizational
informationthrough memos and other
correspondenceis a satisfying role.
- I am aware of the role of a manager
as a disseminator of information.
- Managers also inform and lobbies to
organizations external to his/her
own organisational group.
- Transmitting information on
the organization’s plan’s,
current situation and achievements
of the divisions to outsiders
provide the managers the boost
in their level of motivation
- As a spokesperson for the
organization, managers must
then exude a positive disposition
towards the objectives of the company.
- Informational roles are required
to beaccomplished by the
managers inorder to maintain
stability in theorganization.
Part 4. Decisional Roles of a Manger
Direction: Encircle the numbercorresponding to your answer
- Seeking opportunities to
developprocesses inside the
organization andin the systems
of interactionwith other
divisions andstructures
provide managersan impression
of power overorganizational
affairs.
- Managers in the organization
are also awareof their role as
initiators ofchange.
- Initiative for improvement is a
satisfyingaspect of managerial roles
since their voicesare heard in the
organization.
- Managers are aware of their
responsibilityin taking corrective
actions duringdisputes and crises.
- Mangers are also considered
problem solvers.
- The managerial role of being a
disturbancehandler is a stressful
job consideringthe generalist role
it imposes onthe managers.
- Managers are also aware of their
role in decidingon expenditure
of theorganization’s physical,
financial andhuman resources.
- Having the power to decide who
gets resources,scheduling,
budgeting,setting priorities keeps
the satisfactionlevel of the
managers in highgear.
- Representing the organization in
importantnegotiations is an
imperative roleof the manager.
- Decisional roles of the managers
are important tomaintain stability
on theorganization.
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